One month update
It's officially been 5 weeks since Context was founded, and we've been busy!
Here's a progress report to celebrate 🕺:
🛳 Website is up at www.experimentwithcontext.com
🛳 Backend built (data pipeline, database, Segment integration, React SDK, backend for UI)
👨🍳 Front End in progress
What problems are we solving?
More Insight - Product managers spend hours trying to understand - and often miss - the patterns of user behavior hidden in the data their experiments generate. Context automatically detects significant changes across all your events for every single experiment.
Higher Velocity - Marketing and product teams have more ideas to test than developers have time to build. Context minimizes code changes with a simple API and flexible dashboard. Once you add features, you can turn them on or off, change their values (e.g. copy changes), experiment between values (e.g. link to different pages, try different pricing plans), experiment between features, and accept winning variants all without changing a line of code.
No Fear [On deck] - Teams often hesitate to make substantial changes because they might hurt key metrics. Context automatically detects when an experiment negatively affects your critical metrics and alerts you so you can stop it.
How can you help?
So glad you asked. We're almost ready for early customers! If you know product managers that regularly run experiments, shoot an email to eric@experimentwithcontext.com and he’ll send you back a two-line explanation with which to make an introduction.
Until then, stay safe and have a great week!
The Context Team